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Mela Koehler Boxed Notecards
Mela Koehler Boxed Notecards
Mela Koehler Boxed Notecards
Mela Koehler Boxed Notecards
Mela Koehler Boxed Notecards
Mela Koehler Boxed NotecardsMela Koehler Boxed NotecardsMela Koehler Boxed NotecardsMela Koehler Boxed NotecardsMela Koehler Boxed Notecards
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Mela Koehler Boxed Notecards

Item In Stock
Item #: 0586
Reg Price: $15.95
Sale Price: $7.98
Twenty assorted 5 x 7 in. blank notecards (5 each of 4 designs) with envelopes in a decorative box.

Published with the Museum of Fine Arts, Boston.

ISBN 9780764965975
Quantity:
Product Description
Mela Koehler Boxed Notecards
Melanie Leopoldina Koehler-Broman (Austrian, 1885–1960), the creator of the four fanciful illustrations selected for this notecard assortment, was best known as Mela Koehler. While attending Vienna’s Kunstgewerbeschule (School of Arts and Crafts), she studied with designer Koloman Moser, who later cofounded the Wiener Werkstãtte (Vienna Workshop), a cooperative enterprise for architects, artists, and artisans inspired by the British Arts and Crafts movement. The Wiener Werkstãtte became well known for the innovative and exquisite jewelry, furnishings, interior design, fashion, and house-wares its members produced, and Koehler—a designer of graphic works, fabrics, and ceramics, as well as an illustrator—stood out as one of the workshop’s stars.

Mela Koehler created about 150 fashion postcards for the Wiener Werkstãtte and for the publisher of the four postcards featured in this notecard assortment, Brü der Kohn. True to Wiener Werkstãtte ideals, Koehler’s postcards were not advertisements for clothes but drawings of fantasy outfits intended to inspire women to experiment with their attire. Mela Koehler’s fashion postcards are still in great demand today as collector’s items.

Contains five each of the following notecards:
Postcard from a series of women with hats, c. 1910
Postcard from a series of women with hats, c. 1910
Woman with White Dog and Pink Fur-Trimmed Coat, c. 1910
Woman with Black Dog and White Fur-Trimmed Coat, c. 1910
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